This foundation was established by H.H Mohammad bin Salman Al Saud to contribute to the fulfillment of Vision 2030, by empowering and cultivating learning and leadership for the Kingdom of Saudi Arabia by focusing on the country’s youth.

This goal is to be attained by establishing programs and partnering with local and global organizations in diverse fields. The foundation is helping to develop intellectual capital and unlock the potential of Saudi youth by learning and developing in the fields of Education, Media and Culture.

Quote by the Prince

"We seek to be proud of our country, and allow the latter to contribute to the development of the world, whether on the economic, environmental, civilisational, or intellectual levels."